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SEO or Search Engine Optimization is the way that web sites are written so that they will be quickly and effectively picked up by web crawlers and get a high ranking on internet search engines. SEO involves the text content used on a web page, as well as things such as how the pages of a web site are linked to each other, and the meta tags that describe the topics of your pages to web crawling programs but are invisible to the reader. All of these elements contribute to your original search engine positioning and search engine rank, and decide how high in the listings the link to your web site appears. Here are 10 tips to improve search engine optimization (SEO).

1. Make sure that the title tag contains text which a human can relate to. The text within the title tag is what shows up in a search result. Treat it like a headline.
2. Insert keywords within the title tag so that search engine robots will know what your page is about. Inserting a keyword or key phrase will greatly improve chances of bringing targeted traffic to the site.
3. Make sure that the text within the title tag is also within the body of the page.

   Adding the exact same text for your h1 tag will tell the reader who clicks on your page from a search engine result that they have clicked on the correct link and have arrived at the page where they intended to visit. Robots like this too because now there is a relation between the title of your page and the headline.

   Also, sprinkle your keywords throughout your article. The most important keywords can be bolded.

4. Use the same keywords as anchor text to link to the page from different pages on your site. This is especially useful if your site contains many pages.
5. Do not use the exact same title tag on every page on your website. Search engine robots might determine that all your pages are the same if all your title tags are the same. If this happens, your pages might not get indexed.
6. Title tags for text links. Insert the title tag within the HTML of your text link to add weight to the link and the page where the link resides. This is like the alt tag for images.
7. Describe your images with the use of the alt and title tag. This will help search engines that index images to find your pages and will also help readers who use text only web browsers.
8. Think about the words users would type to find your pages, and make sure that your site actually includes those words within it.
9. Avoid dynamically generated URLs that use a query string to let the server know which data to fetch from a database. Search engine robots may have difficulties with this kind of URL – they may stop at the question mark and not even look at the query string.
10. Sitemap

Bonus: In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages.

Here is the list of the most useful SEO-tools you might be willing to use:

Alexa-Ranking
Alexa page rank and rating results

Advanced Google searches
Use this tool to search google in many special ways. A useful resource for search engine optimization (especially keyword research) among other things

Google Page Rank Checker
Instantly check the PageRank of any website or web page

Keyword Suggestion Tool
This keyword suggestion tool will help you with the choosing of the right keywords for your website. You can see which keyword combinations are more popular and also get ideas for more keyword combinations..

McDar Keyword Analysis Tool
Enter URL and keyword, it will display Pagerank and Back links pages for the Top 10 websites.

Link Popularity Checker
The Link Popularity Checker tells you how many websites are linking to yours…

Meta Tag Generator
Our Meta Tag Generator will read the page you specify, remove common words from it, and pick the most used words on the page. It will then generate a Meta Keywords tag using the words it has found…

Sitemap Generator
Create your Google Sitemap Online

Search Engine Simulator
This service allows web authors to see what their pages will look like (sort of) to a search engine. This service ignores the META tags that some search engines honor.

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